Tag Archives: Rowling

Pottermore: Phoenix or Deatheater?

By now all readers, Potter fans or not, have heard about today’s Pottermore announcement from J.K. Rowling.

Pottermore, “a free website that builds an exciting online experience around the reading of the Harry Potter books,” is set to launch in October, although select fans will be able to access the site beginning July 31.

As much as I love all things Potter, I have mixed feelings about Pottermore. The decision to go online with the world of Harry Potter feels out of sync with Rowling; she previously has been conspicuously absent from the interwebs: outdated website, Twitter account that she doesn’t use, etc.

And let’s not forget that Rowling is the woman who single-handedly got kids to turn off their televisions, computers and video games and read actual books. Now she’s sending them back to their screens?

Will I visit Pottermore when it’s ready? Absolutely. Do I think it will be awesome? You bet. Rowling has set a standard of excellence that is rivaled only by Disney.

But I would much rather have had another book.


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